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Amber helps WRU tackle high energy costs through new four-year deal

Amber has been appointed by the Welsh Rugby Union (WRU) to secure energy costs at over 200 properties, including the landmark Principality Stadium, for the next four years.

The new partnership ensures that the WRU is protected against increasing energy costs and uncertainty in the face of Brexit, allowing for greater budget control to help the governing body plan for future projects.

This surety has been made possible through Amber’s meticulous market research and negotiation. The entire commercial energy market was invited to tender for the WRU portfolio, with Amber carrying out in-depth checks to ensure that the suppliers’ responses met the WRU’s parameters and requirements. As a result, Total Gas & Power (TGP) has been appointed as the WRU’s official business and commercial energy supplier.

In addition to powering the 74,500-seat Principality Stadium, the fourth-largest stadium in the UK, Amber applied its strong supplier relationships and innovative approach to energy brokering to enable 200 of the WRU’s clubs to buy their energy collectively, benefiting from better prices than they would individually.


By operating in partnership with the WRU and TGP, Amber will also be able to take on additional properties as their contracts expire, helping to maximise the financial benefit of this deal for smaller clubs.

Craig Maxwell, Head of Group Sales and Marketing at the Welsh Rugby Union, said: “We’re delighted to welcome Amber on-board as an official supplier to Welsh Rugby.

“Amber provides us with the independent expertise to ensure we procure energy for the Principality Stadium and the WRU at the most efficient rate.

“We look forward to developing a strong partnership and working together to offer an energy product to Welsh Clubs in order to support their sustainability.”

Ian Keen, Business Development Manager for Amber, said: “This is a really exciting partnership and one that I’m delighted to be involved with. We’ve been working closely with some of the UK’s top sporting bodies, as well as many grassroots clubs, since 2012 and I’m thrilled that the Welsh Rugby Union will benefit from our expertise.”

Mark Rose, Director for Major Business, at Total Gas & Power, said: “Total Gas & Power is proud to be named as the official business and commercial energy supplier to the Welsh Rugby Union and provide our services to such a prestigious venue. As specialists in the commercial energy sector and with more than 30 years’ experience, we are excited to give all members of the Welsh Rugby Union access to our industry-leading products and services.”

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